LENA HORNE | BLACKGLAMA (1969) Ad campaign poster

Vintage original 32 x 22″ (81 x 56 cm.) poster. Unfolded, with some light marginal tears and creases, VERY GOOD+. New York: Blackglama, 1969. This advertising campaign (“What becomes a legend most?”), which featured celebrities wearing Blackglama furs, started in 1968. Lena Horne was asked to model in 1969 along with Marlene Dietrich and Joan Crawford. She was the first African American celebrity to do so.